There’s MORe in TodMORden – Branding Guidelines

The ‘Mor in Todmorden’ identity is an initiative created at the Destination Tod workshop in January 2019 which was attended by many leading groups in the town. The objective was to find a collective unifying identity that could be applied to support businesses, community groups or individuals who represent the town’s wide range of attributes to the outside world. It was designed to support other local brands, be that a church group, school, manufacturer, estate agent, festival or visitor attraction.

There is an accompanying film can also be used and linked to by any business, community group or individual who needs to promote the Town.

The guidelines were drafted to indicate how you can get the best out of the branding with a view to keeping some uniformity.

Branding Guidelines

To download the Branding Guidelines right click on the link and select ‘Save As’ or ‘Save content as’. To view the guidelines click as normal on the link and it will open in your default viewer Branding Guidelines (pdf)

Logos

Before downloading logos please refer to the Branding Guidelines for information on how to use them. To download the logos right click on the link below the imge and select ‘Save as’ or ‘Save linked content as’

Primary Logos

Logos in jpg format
Logos in png format

The background colour to these logos is used so that white text in the logos shows. The actual logos have no background colour – they have a transparent background – so they will show as white text on your background when used.


Please note this logo is white and green text Download the logo


Please note this logo is white and black text Download the logo

null
Please note this logo is white text Download the logo

Endorsement Logos

Endorsement logos in jpg format
Endorsement logos in png format

The background colour to these logos is used so that white background in the last logo shows. These logos have no background colour – they have a transparent background. Your background will will appear to be behind the logos in use.

null
Please note that the shape in this logo is in white. Download the logo

There’s MOR in TodMORden Video